It's that time of year again! Marketing General Incorporated's (MGI) Annual Membership Marketing Benchmarking Survey is now open.
This is the sixth year in a row that the survey is being conducted. The goal of the survey is to provide association executives with comparative data on how other organizations
recruit, engage, and renew members. Nearly 700 individual member and trade associations participated in the 2013 study. This year, we hope to achieve 1,000 responses.
We invite you to participate in this year's survey. It should take about 20 minutes to complete. To thank you for your participation, we will send you a FREE prerelease copy of the final report: The 2014 Membership Marketing Becnhmarking Report.
Click the link below now to get started.
Take the Survey
Please be sure to check back on our blog periodically for initial findings and insights on this year's survey.
Thank you for your time and best of luck to you and your organization in 2014!
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